Branding an Antimicrobial Technology

Client: Covidien
Project: O3 Technology Icon Design

Ozone (O3) is the most powerful broad spectrum antimicrobial agent available. Using the technology is environmentally friendly, since its only by-product is oxygen. When Covidien (Mallinckrodt Tyco/Healthcare) wanted to draw attention to the fact that they apply this technology to their Lafayette  Barium products, we developed this logo. The mark was added to product labels and packaging and launched with a print and banner campaign.

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